Coca Cola Australia
80 Years Aussie Made
In 2018 McCann, was tasked with creating a campaign to celebrate 80 years of Coca-Cola being made and shared right here in Australia.
We created an integrated campaign that flipped the iconic Coca-Cola logo upside down in honour of being “down under” for 80 years, including on the iconic Kings Cross Billboard. The commercial focused on the one Coca-Cola employee who’s connected with Australians throughout the last 8 decades; the delivery driver.